Photo credit: jalalspages
July is almost over – and it was a scorcher, wasn’t it? Luckily, we’ve had a few cool things to read about social media, location-based marketing, cause marketing and PR – while staying indoors. Enjoy, and stay cool this weekend!
Non-profits
HOW TO: Geo-Target Your Press Release Distribution
We were recently approached by a non-profit who wanted some quick advice on how to target the distribution of their press release to a specific city (known as “geo-targeting”). This is a great question, because there are so many press release distribution services that boast national exposure to major outlets; but what if national distribution isn’t what you want? What if you just want local coverage of your news?
[Read more…] about HOW TO: Geo-Target Your Press Release Distribution
Make Millions Make Change
Make Millions and Make Change – Get more Business Plans