content marketing

With last week’s pivotal announcement of Facebook’s Open Graph, the “one graph to rule them all” as it’s been referred to rather humorously (and yet, at the same time quite ominously), the Interwebs have been all abuzz with talk of how this will affect the web as we know it. While the ubiquitous term “Web 2.0” refers to the next generation of the web – an increasingly social entity due to social media and networking sites like Twitter, YouTube, and of course Facebook – the question on many minds is how the web will evolve with the introduction of Open Graph and whether it will now become one big social network.